Fourteen beanies built on one idea: the knit you reach for every morning from November to April. Merino and wool blends, a hand-finished cuff, and our emblem embroidered small enough to be a secret.
The Atelier line is knitted from merino-cashmere and brushed mohair blends, finished by hand and numbered inside the cuff. Softer, warmer, and a little quieter than everything else we make.
The Performance line was tested across a season in Verbier and Niseko by riders who wear a helmet nine hours a day. Low-profile crowns, merino next to skin, and no seam where the goggle strap sits. Every piece carries the Whiteout brush-script logo across the front, stitched loud in contrast thread.
“A beanie is the smallest garment you own and the one closest to your head. It should be made like it matters.”
Why “Whiteout”
A whiteout is when the sky and the snow turn the same colour and you ride on feel. Those are the days we design for: cold, loud, and better with the crew.
One category, done completely
We make beanies and a few caps. Nothing else. Focus is what lets us obsess over gauge, crown depth and the hand of a yarn.
Mills we can name
Cashmere from Biella, merino from Prato, knitting in Portugal and Italy. Every piece carries its mill on the inside label.
Quiet by design
Our emblem is 12 mm wide. If you know, you know. If you don't, you simply see a beautifully made beanie.
@whiteoutheadwear
From the mountain
#sendithigher
The Altitude Letter
First access to Atelier drops and the winter campaign.
Join the list and take 10% off your first order.
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Winter 26
All pieces
Complete the look
Pairs well with
Designed for higher standards
Snow pants Beanies Outerwear & beyond
Mountain // Movement // Lifestyle
Collection 01 — Snow Pants
Ten designs. Pre‑order open.
Reserve access · no payment taken
Pre-order · reserve access
Extremely baggy snow pants in ten designs, from clean black and topo to camo, washed, reflective, denim and tan. These designs are in development. Reserve access to be first in line when manufacturing is confirmed. You won't be charged, and no order is placed.
Editorial
On the mountain
Concept renders
Mountain lifestyle
Built for the whole day up there.
Design details
In the details
Topographic embroidery
Contour lines from the ranges we ride, embroidered in white thread around the twin-peak emblem.
Premium technical fabrics
Ten shells in one collection: matte black, bone, topo, grey, olive, snow camo, washed charcoal, reflective black, faded denim and tan.
Reflective piping
Reflective-style piping sweeps from hip to hem on Summit, designed to catch light after dark.
Adjustable waist systems
Elastic drawcord with a cord toggle, metal eyelets and a snap closure at the waistband.
Cargo pockets
Large bellowed cargo pockets with flaps and snaps, built into the oversized silhouette.
Ventilation zippers
Zipped vents open onto a mesh lining.
Boot gaiters
An inner gaiter at the hem sits over the snowboard boot.
WHITEOUT custom branding
Brush-script WHITEOUT patches, woven twin-peak badges, embroidery and heat transfer.
Branded hardware
Buckles and webbing embossed with the twin-peak emblem.
Snow Pants Collection 01 is in development. Every image in this collection is a high-resolution concept render made from the WHITEOUT lookbook, not a photograph of a manufactured product. Designs, colours, materials and details may change before production. Pre-order currently registers your interest only: no order is placed, no payment is taken, and no delivery date has been set.
Collection 01
More designs
Snow Pants · Collection 01
Reserve access
You're on the early-access list for .
No order has been placed and no payment has been taken. We'll email you first when pricing and delivery are confirmed.
The Maison
Haut. Cime.
Two words from the French of the Alps: high, and summit.
Whiteout Headwear was founded by three friends who spent every winter they could in the Valais and never found a beanie that felt as considered as the rest of what they wore. The technical ones looked technical. The fashion ones fell apart in a season. So we made our own, in small numbers, with the mills that make knitwear for the houses we admire.
We do one thing. We make beanies, and a few caps for the months in between. Doing one thing lets us obsess over details nobody else bothers with: the depth of a crown so it sits right under a helmet, a rib that recovers after four months of being pulled on and off, a cashmere that softens rather than pills.
Our pieces are knitted in Portugal and Italy from yarns we can name. Every beanie carries its mill on the inside label, and every Atelier piece is numbered. We do not run sales. We make what we believe in, price it fairly once, and stand behind it with a lifetime repair service.
If you wear one of ours on a cold ridge at first light, you'll understand the name.
Identity
Primary emblem — twin peak and horizon
Wordmark — tracked, all caps
Embroidered emblem — 12 mm, tonal thread
Packaging
Boxed like it was made for someone.
A rigid stone-grey box with a blind-debossed emblem, lined in unbleached cotton. Inside: the beanie folded once, a numbered card with the mill of origin and care notes, and a cedar sachet. No plastic anywhere. The box is designed to be kept.
